Men's Designer Polo Shirts at Butterworths
The polo shirt is one of menswear's true classics, and at Butterworths we stock some of the very best in the business. Lacoste practically invented the modern polo, and it remains a benchmark for quality and style, while Fred Perry brings a distinctly British heritage edge with its iconic laurel wreath logo. Add in sporty options from Adidas and premium nautical-inspired pieces from Paul & Shark, and our polo shirt range covers every taste, from classic and understated to bold and directional.
What to Look for When Buying a Designer Polo Shirt
A great polo shirt starts with the fabric. Piqué cotton, the classic ribbed weave used by Lacoste and Fred Perry, is breathable, holds its shape well and gives that distinctive textured finish. Heavier cotton pique will resist creasing and wash better over time compared to thinner jersey alternatives. Check the collar too, a well-constructed polo will have a firm, structured collar that doesn't curl or lose shape after a few wears.
Buttons and placket detailing are another mark of quality. Look for branded buttons, neat stitching along the placket, and side vents at the hem, all details you'll find on Lacoste and Fred Perry polos that allow for a comfortable fit whether tucked in or worn loose. Fit-wise, decide whether you want a slim, tailored silhouette or a more relaxed cut, as this varies noticeably between brands like the slim European fit of Lacoste versus the slightly roomier cut often found in sportswear-driven Adidas styles.
How to Style Men's Designer Polo Shirts
Polo shirts are brilliant because they bridge smart and casual effortlessly. Tucked into chinos with a smart belt and loafers or clean trainers, a Lacoste or Paul & Shark polo looks sharp enough for a summer wedding guest outfit or a relaxed office. Left untucked with denim and trainers, the same shirt takes on a completely different, more laid-back energy.
For a modern, layered look, try wearing your polo under a lightweight overshirt or unstructured blazer, letting the collar peek out. Fred Perry polos work particularly well here thanks to their classic, slightly retro cut. On warmer days, pair a polo with tailored shorts for a smart poolside or golf-ready outfit that still feels considered.
Why Choose Butterworths for Designer Polo Shirts
Butterworths has spent over 40 years helping men in Rochdale and beyond dress well, and our polo shirt selection reflects that expertise. As official stockists of Lacoste, Fred Perry, Paul & Shark and Adidas, every polo we sell is guaranteed genuine, with access to the full current season colour palette as well as enduring classic shades like navy, white and forest green.
Our in-store and online team can help you navigate sizing across brands, something that trips up a lot of first-time buyers given how differently each label cuts its polos. Combined with fast UK delivery, competitive pricing and a genuine passion for menswear, Butterworths is the trusted choice for polo shirts that look great and last.
Building a Polo Shirt Collection That Lasts
A few well-chosen polo shirts can transform your wardrobe's versatility. Start with core colours like navy, white and grey from a brand like Lacoste, then branch out into bolder shades or Fred Perry's signature twin-tipped detailing for extra character. Rotate your polos regularly and follow care instructions closely, washing on a cool cycle and avoiding high heat, to keep that structured collar and rich colour looking sharp for seasons to come.
Explore the full men's designer polo shirt range at Butterworths and find the styles that will become permanent fixtures in your wardrobe.











