Saucony

7 products  ·  Free UK delivery

Saucony has been crafting running shoes since 1898, making it one of the oldest and most established performance footwear brands in the world. Named after the Saucony Creek in Pennsylvania where the company began, the brand has built a loyal following among serious runners and streetwear fans alike. Butterworths stocks a great range of Saucony trainers, combining genuine running heritage with contemporary style.

The Story of Saucony

Saucony's history stretches back to 1898, when four businessmen founded the Saucony Shoe Manufacturing Company in Kutztown, Pennsylvania, named after the nearby Saucony Creek. The brand's modern identity was shaped significantly by Hyde Athletic Industries, founded in 1910 by Russian immigrant Abraham Hyde, which eventually acquired Saucony and, in 1998, officially renamed the entire company Saucony. In 1958 the brand released the 7446, considered one of the world's first genuine high performance running shoes, setting the tone for a company that has remained deeply rooted in running culture for well over a century.

What Saucony Is Known For

Saucony built its name on serious, technically engineered running shoes, becoming a respected fixture among distance runners throughout the twentieth century. In more recent years, the brand has successfully expanded into streetwear and lifestyle footwear, with retro models such as the Shadow and Jazz gaining significant popularity beyond the running community. This dual identity, credible performance heritage combined with genuine style credentials, has helped Saucony carve out a distinctive space among both dedicated runners and trainer collectors.

Why Saucony Is Worth Buying

Saucony's decades of running shoe expertise mean its performance trainers are built on genuine biomechanical research rather than passing trends, offering real benefits in terms of support, cushioning and durability for regular runners. At the same time, its retro lifestyle silhouettes carry genuine authenticity, having originated as functional running shoes rather than being designed purely for fashion. This combination gives Saucony trainers a credibility that purely style focused brands cannot easily replicate.

Styling Tips

Retro Saucony models like the Shadow 6000 or Jazz Original pair effortlessly with casual outfits such as joggers, jeans or shorts, offering a laid back, slightly nostalgic sportswear look. For running, Saucony's performance ranges are designed with specific benefits such as cushioning or stability, so choosing the right model for your running style and foot type will make the biggest difference to comfort and performance. The brand's often muted, earthy colourways lend themselves well to easy, everyday styling.

Saucony's Balance of Performance and Style

What sets Saucony apart from many competitors is how convincingly it straddles both performance running and genuine streetwear credibility. The brand's ongoing technical innovation, including cushioning systems developed specifically for different runner needs, continues to earn respect among serious athletes, while its archive of retro silhouettes has found fresh relevance among sneaker collectors and casual wearers. This dual appeal means a pair of Saucony trainers can work equally well laced up for a long run or worn simply as a considered addition to an everyday outfit.

Why Buy Your Saucony From Butterworths

Butterworths stocks a genuine range of Saucony trainers, giving customers in Rochdale access to this historic running brand's blend of performance heritage and contemporary style. Our team understands the difference between Saucony's performance and lifestyle ranges and can help you choose the right pair for your needs, whether that is serious training or everyday casual wear. With fully authentic stock and reliable UK delivery, Butterworths is a trusted choice for genuine Saucony footwear.

Frequently Asked Questions