Havaianas

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Havaianas has been the go to Brazilian flip flop since 1962, turning a humble rubber sandal into a genuine global style icon. Loved for their comfort, colour and laid back attitude, Havaianas capture that carefree summer feeling all year round. Butterworths stocks a great range of Havaianas styles, perfect for the beach, the garden or simply relaxing at home.

The Story of Havaianas

Havaianas were created in Brazil in 1962 by the manufacturer Alpargatas, inspired by the traditional Japanese zori sandal with its straw sole and fabric straps. Alpargatas swapped the straw for durable Brazilian rubber, adding a distinctive rice grain texture to the sole as a nod to the design's origins, and named the sandal Havaianas, meaning Hawaiians in Portuguese, after the ultimate holiday destination. Originally sold only in blue and white, a factory error in 1969 accidentally produced a batch in green, which proved so popular that new colours quickly followed.

What Havaianas Is Known For

Havaianas became such an essential part of Brazilian life that in 1980 the government included them on its list of fundamental goods alongside rice and beans, used to help control inflation. The brand transformed from a working class staple into a genuine fashion statement in the 1990s and beyond, making its runway debut at Jean Paul Gaultier's show in 1999 and going on to be worn by celebrities, models and royals across the world. Today Havaianas sells hundreds of millions of pairs each year across more than 100 countries, all while retaining that unmistakable rice grain sole and unmistakable Brazilian spirit.

Why Havaianas Is Worth Buying

Havaianas are made from high quality, durable rubber that is both flexible and hard wearing, meaning they hold their shape and comfort far better than cheaper imitations over repeated wear. The brand offers an enormous range of colours and prints, so there is genuinely a pair to suit every taste and outfit. Beyond the practical benefits, buying Havaianas means buying into a piece of Brazilian culture and design history that has stood the test of time for over sixty years.

Styling Tips

Havaianas work brilliantly as an easy summer staple, pairing well with shorts, sundresses or rolled up jeans for a relaxed, holiday ready look. The classic Havaianas Brasil style, featuring the Brazilian flag on the strap, makes a fun statement piece for festivals or beach days, while the more understated Havaianas Top in a single block colour works as a versatile everyday sandal. Keep a pair in the car or by the back door for effortless slip on comfort whenever the sun comes out.

Choosing the Right Havaianas for You

With so many styles available, from the original Havaianas Top in bold block colours to the slimmer strap Slim range and playful printed designs, there is a genuine variety to suit different tastes and occasions. Families often find the brand's kids ranges particularly useful for holidays and summer days out, given how easily children's feet can be slipped in and out of the sandals. Whichever style you choose, the core comfort and durability of the rubber construction remains consistent across the range, which is part of why Havaianas has built such a loyal following worldwide.

Why Buy Your Havaianas From Butterworths

Butterworths stocks a genuine range of Havaianas styles and colours, giving customers in Rochdale easy access to this authentic Brazilian icon without needing to shop around. As with everything we sell, our Havaianas range is fully authentic, so you know you are getting genuine Brazilian rubber and the real rice grain sole rather than a cheap copycat. Our friendly team can help you find the right size and colour, and with reliable UK delivery available, getting your summer sorted with a new pair of Havaianas has never been easier.

Frequently Asked Questions